Meta Ads attribution and campaign metadata visibility

Business problem

Marketing and sales teams lack granular visibility into which Meta campaigns lead to incoming conversations. Currently, Trengo only displays generic source information, preventing users from tracking ROI or identifying which specific ads, ad sets, or campaigns are driving lead generation and high-value contracts.

Wished result

Capture and display Meta campaign metadata, including Campaign, Ad Set, and Ad names and IDs, directly within the ticket sidebar or Custom Fields. This would provide full marketing attribution and allow businesses to optimize their ad spend based on conversation outcomes.